The team
In 2011 Awareness in Business, conscious people better results, was founded by Ella, following a management buy-out at her previous organizational consulting firm Second Nature, management consultants. For more than 25 years she has experience as a coach, trainer and organizational consultant for various clients both at home and abroad.
She is a sparring partner for DGAs, Directors and Management Teams when it comes to optimizing business operations, seen from the human factor. She has a passion for improving (personal) leadership, internal communication and cooperation between teams and within teams to create more job satisfaction and job happiness. Finally, her goal is to create employee happiness and optimally utilize talents within the organization to contribute to a higher purpose of the organization.
Sterre works as a strategist and marketing freelancer through her digital marketing & strategy company Starring. With her completed Master's degree in Digital Business and background in digital transformation and strategic consulting, she is always working to make business operations more efficient. After her internship in Curacao in a Human Resources consulting firm, she became excited to contribute to the goal of Awareness in Business.
She collaborates on projects for clients as a consultant by performing required analysis for projects, preparing workshops and developing presentations for clients, among other things. Furthermore, she uses her strategic and digital capabilities to grow Awareness in Business and contribute to the marketing and development of internalprojects.